STUDI KELAYAKAN BISNIS PADA UMKM “MIE KOCOK HUSEN”
For certain groups the difficulty of finding a job, competing against
existing employment opportunities and surviving long periods of time in the world
of work due to the large number of companies currently using the contract system,
causing fewer opportunities to earn a living, as an alternative one reason that
causes a person to opening a business or small medium enterprises (SMEs).
Objects of research conducted is on small and medium enterprises (SMEs) Mie
shake Pak Husen.
The purpose of the research is to know the aspect of the product, price,
place of sale, promotion, the process of making, financial condition, existing
resources, legal aspect and from its social aspect through direct interview method
with owner and employee that exist in small-medium business ) Mie Beat Pak
Results of the discussion as, the promotion is still relying on the "world of mouth"
Keywords: Business Feasibility, SME